How Brands Can Ride the AI Search Wave to Success
The Rise of Conversational AI Search The age of AI has dawned, promising to revolutionize search engine optimization. With innovations like...
Read more
Articles Posted byScott Gardner
7 Strategies to Win More Share in Local SEO
Local Search is one of the most important, high-impact digital marketing channels for small, regional and national brick & mortar...
Read more
The 80/20 Principle in Marketing (Video)
TRANSCRIPT: We all know Pareto’s principle: 80% of results come from 20% of effort. For the most part the 80:20 rule holds its weight...
Read more
What Should My Team Do After a Major Google Algorithm Update?
Hopefully, your brand has been committed and invested in its SEO program for many years. If so, the notion of a core algorithm update is...
Read more
The Impact of BERT on the SEO Industry
In October 2019, Google rolled out a groundbreaking change to its search ecosystem with the introduction of BERT. In fact, many authorities in...
Read more